“The Secrets of Word-of-Mouth Marketing" by George Silverman published by Amacom, 2001.
The Basics of Profitable Publishing” by
EJ Thornton published by profitablepublishing, 2005, www.profitablepublishing.net.
“The Wisdom of Crowds” by James Surowiecki
published by Doubleday, 2004, www.wisdomofcrowds.com.
"The Rules for Revolutionaries - The Capitalist Manifesto for Creating
and Marketing New Products and Services" by Guy Kawasaki published by Harper Collins Publishers, 1999.
“The Art of the Start” by
Guy Kawasaki published by Harper Collins Publishers, 2005.
“Building Trust in Business, Politics, Relationships, and Life” by
Robert C. Solomon & Fernando Flores published by Oxford University Press, 2001.
“Impending Crisis – Too Many Jobs Too Few
People” by Roger Herman, Tom Olivo, Joyce Gioia published by Oakhill Press, 2003.
“The Loyalty Effect” by Frederick F. Reichheld
published by Bain & Company, Inc., 1996.
“A Short History of Nearly Everything” by Bill Bryson published by Broadway Books,
2003.
“Secrets of the Millionaire Mind – Mastering the Inner Game of Wealth” by T. Harv Eker published by Harper Collins Publishers, 2005, www.millionairemindbook.com
.
“Tainted Truth, The Manipulation of Fact in America” by Cynthia Crossen published by Simon
& Schuster, 1994.
“Customer Loyalty; How to Earn It - How to Keep It” by Jill Griffin published by Lexington Books, 1995.